Home/Flashback to SEO Trends in 202...
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February 21, 2024
Keeping track of the latest SEO trends is like hitting a moving target and it can seem daunting. However, understanding and strategically implementing them with a marketing strategy can do wonders for the online presence of your business. From the increasing importance of local SEO services to scheme markup and video content, these SEO trends can take your business to new heights of success. These SEO trends not only help businesses enhance their online presence but also drive organic traffic to their website and capture their target audience.
Google’s most popular and effective EAT acronym, (Expertise, Authority, Trust) which was introduced in December 2022, got an additional E in 2023, making it EEAT. The additional E stands for Experience and defines that Google will now consider the experience of the author or creator while evaluating the content. But what the trend is actually focused on? The trend ensures that the author or content creator has hands-on experience with the discussed topic and the audience is getting reliable information. That means businesses need to pay more attention to the generated content and the best way to do so is to consult with the best SEO Company in India.
As technology advances, the number of mobile users is rapidly increasing day by day. It’s crucial for businesses to optimize their website content for mobile and smartphone users since nearly 58% of all searches are done on mobile phones. Additionally, people are now using voice search assistants like Google Assistant, Siri, and Alexa to get instant search results. Voice and mobile searches are often used to find neighbouring services like a cake shop near me. This is a significant trend in 2023 which will also come in handy in 2024. For that reason, organizations need to invest in local SEO services to ensure that their website appears in the top local searches.
With the advancement in technology, SEO trends are continuously changing. However, these are some of the major trends in 2023 that are more likely to have a great impact on the SEO services in 2024 as well. By implementing these effective trends in your digital marketing strategies, businesses can easily improve their search engine rankings, drive more traffic to the website, and achieve their professional goals. If you want to stay updated with the latest SEO trends and implement them for your business’s online growth, Logix Shapers can prove to be a perfect partner for you. Leverage the exclusive SEO services of Logix shapers and enhance your business’s visibility and search engine rankings without any worries!
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